Overused stuff:
The word “real” – “real change” really.
Stick figure logos. Of any kind.
The term: “making a difference.”
Overdone images of diversity at all costs, ie. trying to show “one of each”
(in every ad a la college recruitment brochure).
Art that you feel you’ve seen over and over again.
Underused stuff:
Proof that a group has contributed to any positive social change.
Having actual diversity at an organization (particularly upper-level).
A clear call to action – what do you want people to do?
Art that makes you smile, wonder, think.
Writing that inspires, questions, propels.
Humor. Yes it’s a crap sandwich sometimes. Minds that have a hard time wrapping themselves around something new. Still there’s usually something to laugh about.
